Sony Computer Entertainment CEO Jack Tretton weighs in on company sales and the outlook for company growth in 2010. " Amazing show it’s difficult to exceed expectations beyond the high hopes that we had that we sold. Over 440000. Units in the Black Friday week alone up 90% from November of last year so we couldn’t be — were selling every unit we can manufacture."
Black Friday marks the beginning of the holiday period. End result? All 3 platform holders experience huge jumps in sales.
PS3Hype writes: ‘With Black Friday, the PS3 had sold very well. After Sony introduced the PS3 Slim, the sales from the Slim goes up! Now a few months after the launch from the new PS3 model, the PS3 sold in one week 762.259 hardware units. The 360 sold 472.249 units. That’s 290.000 more for the PS3! So the PS3 is doing well, but for how long?’
The PS3 marketing machine has hit full stride! Sony is reporting astronomical PS3 sales over the Black Friday weekend, revealing that close to a half a million PS3s were sold over that time period. This number sets a couple of notable new sales milestones for the PS3, and puts it firmly on track to breaking more.
Released just two weeks ago, over 2 million retails copies of L4D2 have been sold worldwide and the game appears to be on target to become one of the top selling Xbox and PC titles for the month of November. Sales to date are more than double the original title, which was released exactly one year prior to L4D2. And "Black Friday" promotions during the title’s second week of availability in North American resulted in stronger than expected sales in L4D2’s bid to become one of this year’s best selling releases on both platforms.
Wii, DS and PS3 come out on top as Xbox360 and PSP see sales down from last year
PS3Vault writes: "Black Friday was just the start. Now get ready for Cyber Monday by checking out the following deals (note, some deals not posted until Monday morning so bookmark this post). Amazon, GameStop and Walmart also sell used games at great prices (do you really need to pay more just for shrinkwrap?). And don’t forget, you deserve a special gift too so pick yourself up something nice!"
Peter Dille, Senior Vice President of Marketing & PlayStation Network, writes:
"Hi everyone. I hope you’re all well recovered from a tryptophan-induced holiday and are getting ready for some exciting shopping ahead (this is of course, if you haven’t already taken advantage of our great Black Friday promotions).
It’s been a lot of fun rolling out the many creative executions of our "Dear PlayStation" ad campaign over the last few weeks. Kevin Butler has garnered legions of fans as he demonstrates how the PS3 "Only Does Everything" in his very unique style. In fact, even our friends and partners at Best Buy have been impressed. So much so, they approached us about a unique collaboration featuring Best Buy’s "blue shirt" campaign in which actual Best Buy employees solve customer needs. Of course, we loved the idea."
The holiday season is always critical for video game manufacturers and most agreed that Sony had the definite edge heading into Black Friday. Well, so far, things are going quite well.
Nintendo has released some photos of consumer activity during Black Friday.